The Merchandise Manager is responsible for the overall performance of product lines which include driving product revenue, gross margin, average order value, conversion, increased purchase frequency, brand affinity, innovation and strategy while considering cross-functional goals and priorities. This person will be responsible for the product assortment and presentation of our Florist Design, Fruit Bouquet and Shari's Berries categories throughout all ecommerce platforms with a focus on continuous optimization and innovation, using analytics and merchant intuition.
Responsibilities:
- Drive the Merchandising process end-to-end with a focus on revenue, gross margin, conversion, average order size, turn, customer retention and acquisition
- Oversee the merchandising across all device types and platforms, and all e-commerce channels, i.e. e-mail, display, partner collections along with any direct mail collateral and phone
- Fully understand the competitive marketplace from a product, price and web merchandising perspective for floral categories
- Develop the Assortment Plans and partner with Enterprise PD teams to ensure the proper levels of development and innovation are being achieved to maximize sales and margin
- Partner cross-functionally and cross-brand with Planning and Marketing to rally the teams to execute on your product vision, develop product promotions and identify new opportunities Relentlessly and continuously rationalize marginal performers and upgrade the assortment where appropriate
- Partner with Planning to develop category, sub-category & item level plans 8. Assist in product set up, proof-read product copy, execute price changes
- Responsible for analyzing and reporting on business results, provide insights and recommendations
- Work closely with our cross functional sister brand merchants to drive a true cross brand experience for our customer
- Manage and mentor Assistant Merchandise Manager
Requirements:
- Bachelor's Degree with concentration in Business Administration, Merchandising or Marketing preferred
- 5 years of experience in buying, planning or web retail merchandising experience
- Leadership skills and strategic vision to grow and manage a separate channel in support of merchant initiatives
- Experience working with buying and planning organizations while managing merchandising for an online retailer
- Excellent time management skills and strong sense of urgency, with ability to multitask and work autonomously
- Able to work collaboratively across functional groups, yet willing to challenge merchandising decisions that do not align with eCommerce strategy
- Deep understanding of how customers shop online and in what ways that differs from their in-store shopping experience and habits
- Strong analytical skills and Excel, Powerpoint, Google Analytics
The expected salary range for this position is $70,000 - $80,000. The actual compensation will be determined by experience and other factors permitted by the law.
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