We have a contract opportunity for a Paid Media Associate in Manhattan New York. This position is initially approved for 6 months and could be extended with the potential to be hired directly with the customer (Dow Jones). The ideal candidate need experience with Google Campaign Manager. Pay Rate:$30.00/Hr. Schedule: Hybrid on-site NYC office Tues, Wed and Thurs Summary: We are seeking an experienced Paid Media Associate who is passionate about qualityjournalism. The role will support the Martech and Paid Media teams across multiple campaignsfrom strategic planning, execution, trafficking, optimization, and analysis of digital marketingcampaigns globally. The ideal candidate will have experience in building and trafficking both brand-focused and conversion-driving campaigns on Meta, Google, Twitter, LinkedIn, Pinterest, and DSPplatforms via Google Campaign Manager 360. This role will be focused on driving new subscribersfor and engaging current members of company brands. Job Responsibilities:
- Assist with implementing and managing digital media campaigns, including project timelines, creative asset management, cross-platform taxonomy, and ad serving tags.
- Collaborate with internal teams and external partners to facilitate creative assets, copy, and other campaign components.
- Conduct thorough quality checks on marketing materials to ensure accuracy, consistency,and alignment with brand guidelines.
- Work cross-functionally to ensure tracking standards, taxonomy, and conventions are upheld across teams.
- Troubleshoot and resolve issues that arise during the campaign execution process.
- Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns.
- Assist with tag management across media platforms, focusing on Google conversion tags and QA of media tags across campaigns.
Skills:
- 2+ years' experience in Martech/trafficking/digital media.
- Experience with Google Campaign Manager 360.
- Familiarity with onboarding new media & marketing technology platforms, including media site tag implementation, click tracking integration, etc.
- Hands-on experience with building, trafficking, and managing digital media campaigns.
- A fundamental understanding of media channels and proficiency in their corresponding ad managers.
- High attention to detail and adherence to budgets.
- Understanding of key paid media KPIs, analysis and reporting.
Estimated Min Rate: $21.00 Estimated Max Rate: $30.00Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.Visit to contact us if you are an individual with a disability and require accommodation in the application process.For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.