ContextThe MENA Catalysts aims to build a team of “world-class athletes” at all levels and that includes in marketing and practice development. We are seeking a talented, full-time director in-person to do just this.
Key Responsibilities
MarketingDevelop and execute firm's marketing strategy- Develop client acquisition action plan
- End-to-end digital campaigns orchestration (LinkedIn & Instagram, Display ads, Influencer Marketing, Retargeting)
- Budget management, growth strategy
- Building MVPs
- Lead generation, email marketing
- Strategize and execute marketing lead generation
- Develop and execute a systematic, organized business development strategy to scale sales growth, drive lead generation, and manage the leadgen pipeline
- Produce business development proposals, for example market entry strategy to a fintech or crypto multinational client prospect; in Google Docs, Google slides, or Proposify
- Drive B2B Content Creation — that leverage firm's expertise — in arresting, engaging style that drives client engagement to The MENA Catalysts.
Project Execution – After first 6 months- Drive project implementation day-to-day- Lead delivery of Gulf government relations strategy projects for fintechs, crypto, and AI multinationals.
- Translate client priorities to work scope, division of roles, project budgeting and project governance to delegate:
- Internally (strategy consultants, paid interns)
- Externally (subject matter experts, contractors/consultants)
- Formulate and test hypotheses; storyboard, and create nuanced, actionable market entry strategy for clients expanding, primarily in the Gulf. In some cases, you will be asked to travel. (approximately ten percent of year)
- Conduct final review, ensuring projects are delivered on time and to the highest standards
ManagementWork closely with senior management to build the The MENA Catalysts internal organizationStrategy:Conduct specific company strategy tasks including corporate business planning-related priorities:- Lead sectoral and competitor analysis including tracking government relations licensing trends, tracking competitor services, performance and developments.
- Knowledge Management:Develop Firm's internal knowledge management, currently residing in Google Docs, Google Slides and PDFs
- General Operations and Coordination:Managing upwards to firm leadership — Escalate smartly. Align with the CEO, provide him project tracking to ensure that milestones and goals are being met.
- Partner on other workstreams including sales, operations, talent recruitment, on range of business priorities
Essentials
Leadership skills, formal project management experience; preferred to have entrepreneurial experienceStrong team-player — with extensive ability to lead, organize and motivate team to accomplish goals.Familiarity with Wordpress, Zapier, Google Data Studio, Canva, Adobe Photoshop & Illustrator, Asana10 years of diversified experience in IT products, SaaS, and B2B companiesPassionate about creating and growing outstanding and sustainable products and companies. -Content creation experienceDemonstrated interest in self-development and self-growthHigh emotional intelligenceHighly developed proficiency in Google Docs, Google Sheets, and ChatGPTMaster's degree#J-18808-Ljbffr