Principal Marketing Data Scientist
: Job Details :

7 years of experience with SQL, R, Python, Spark, Matlab. Proven experience in marketing mix models (MMM), multi-touch attribution (MTA) models, experimentation, multivariate regression, time-series modeling, Bayesian statistics, segmentation modeling, machine learning, data mining, simulation, optimization, and/or forecasting. Technical or programming skills to handle big data, online search, online advertising attribution and online/offline marketing optimization problems. Bachelors degree (required) or above (preferred) with mathematical or engineering background: Statistics, Data Mining, Operations Research, Econometrics, Finance, Engineering or similar 3 years of experience mentoring junior data scientists and offshore associates. What we would love to see: Quantitative analytics experience with marketing metrics and tracking, marketing analytics, and attribution modeling Experience in Digital Analytics with hands-on experience in Adserver/ Web Analytics Logs Experience in digita...Data Scientist, Marketing, Scientist, Principal, Solutions, Operations, Technology