Product Marketing Consultant
: Job Details :


Product Marketing Consultant

Met Life

Location: New York,NY, USA

Date: 2024-11-28T07:28:30Z

Job Description:

n this role, you'll work on the Group Benefits Employer Product Marketing team, which is responsible for unlocking customer and marketplace data and insights, translating these insights into meaningful, customer-centric value propositions and content. The team provides strategic guidance across our entire Group Benefits product portfolio, including Life, Disability, Dental, Vision, Pet, Accident & Health, Identity & Fraud Protection, HSA, Financial Wellness and Legal Plans.You'll work firsthand with each of the Product Marketing leads as well as several business partners on an array of content management initiatives, focused on furnishing sales leaders and their teams with the necessary tools for customer engagement, acquisition, and retention.Key Responsibilities:Partner with product marketing leads to manage content inventory, review and optimize the B2B creative assets & messaging that supports the Group Benefits marketing objectivesCoordinate marketing legal submissions and review; maintain asset inventories and legal numbers; oversee all footnotes/disclaimers to ensure compliance; ensure latest collateral is posted on sales enablement platformManage required state filings for B2B Group Benefits product marketing collateralPartner with product and marketing lead(s) and other stakeholders to develop or update content for key marketing assets (sales presentations, flyers, videos, etc)Support Product Marketing leads with key projects related to content development and optimization, event coordination, etc.Coordinate deliverables with team members to ensure timely execution and distributionPartner closely with agency partners to update the design and content, provide deadlines to ensure all marketing materials are in the appropriate design frameworkMaintain Product Marketing team calendar outlining timing / seasonality of key deliverables throughout the calendar yearDocument new and existing processes to create sustainable SOPs for the futureMaintain budget including ongoing tracking and reporting to Product Marketing leadershipIdentify opportunities across Product Marketing team to drive efficiency and optimize processesPerform other related duties as assigned or requiredEssential Business Experience and Technical Skills:Required:Strong attention to detail with solid project management skills, proactive coordination of in-process projects and future needsUnderstanding of marketing strategy and communications, including agency managementSelf-starter with ability to make and contribute to recommendations, prioritize, manage and track multiple projectsRobust experience with Microsoft Word, PowerPoint, Excel, and adaptability to learn new software as neededService mindset, with a proven track record of collaborationStrong communication and creative problem-solving skills3-5 years of relevant professional experience in marketing and/or project management roleBachelor's DegreePreferred:Agency experience/exposure is preferredAt MetLife, we're leading the global transformation of an industry we've long defined. United in purpose, diverse in perspective, we're dedicated to making a difference in the lives of our customers.Equal Employment Opportunity/Disability/VeteransIf you need an accommodation due to a disability, please email us at ...@metlife.com. This information will be held in confidence and used only to determine an appropriate accommodation for the application process.MetLife maintains a drug-free workplace.

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