Location: Pembroke,NC, USA
Division University, Communications and Marketing Department University Communications and Marketing Working Title Communications & Marketing Manager for Academic Affairs Vacancy Type Probationary Permanent Full Time Min T/E Requirements
Bachelor's degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
FTE 1 Position Overall Competency Level J Recruitment Range $47,473 - $63,233 Anticipated Hiring Range $47,000 - $49,000 Position # 3445 FLSA Status Non-Exempt Months per year 12 Work Schedule =e.g. 8-500 8:00 a.m. - 5:00 p.m. Work Schedule Type Primary Purpose of Organization Unit
University Communications and Marketing (UCM) at The University of North Carolina at Pembroke is responsible for marketing the university to prospective students, alumni and other constituents, and for brand development and compliance. Additionally, UCM is charged with developing and communicating the university's message through positive media and community relationships. UCM is also the functional division that houses Givens Performing Arts Center and Print Services.
Primary Purpose of Position
The Communications and Marketing Manager is responsible for the development of innovative marketing and communications strategies and plans for the colleges and schools, departments and academic support units of Academic Affairs, as well as that of larger university strategic goals in coordination with the UCM team. This position is responsible for effective communication with all constituent groups, ensuring a positive brand for the university.
Job Description
The Communications and Marketing Manager provides direction, planning, and implementation of internal and external communication initiatives with departments and offices across campus, ensuring alignment with university values and strategic areas of focus. This position will develop comprehensive and unit-specific marketing and communication plans; lead varying unit-related branding efforts; offer counsel to faculty and staff on public relations and marketing projects; measure and provide reports on PR and marketing campaigns; support the communications efforts of Academic Affairs; develop and deploy marketing assets on a project-basis; foster a close working relationship with deans, faculty and leadership to identify opportunities to tell the UNCP story; and work collaboratively with members of the UCM team to achieve strategic goals.
Management Preference
Bachelor's degree in communications, marketing, English, public relations, journalism or a related field. Preference for candidates with higher education experience.
Required skills:
* Strong communication and analytical skills
* High degree of initiative and ability to identify and pursue stories and opportunities that help further the UNCP narrative and brand
* Ability to work collaboratively with internal and/or external constituents
* Demonstrated ability to plan, develop and manage multi-channel marketing campaigns
* Commitment to quality with a high level of accuracy and dependability
* Flexibility to work in a fast-paced, dynamic environment while simultaneously handling multiple priorities
* Familiarity with relevant software, programs, and platforms, and ability to design and disseminate a variety of print and electronic marketing and communications (ex. social media platforms, Adobe Creative Suite and website CMS)
Lic or Certification required by statute or regulation
N/A
Posting Information
Job Opening Date 12/16/2024 Job Closing Date 01/01/2025 Posting Category Professional Posting Number SPA00645 Quick Link to Posting Special Instructions to Applicants
This position is subject to the successful completion of an employment background check. An employment background check includes a criminal background check, employment verification, reference checks, license verification (if applicable) and credit history check (if applicable). In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. New employees are paid only by direct deposit to the financial institution of their choice. Candidates claiming Veterans Preference must attach a copy of their DD-214 as a part of the online application process.
UNC Pembroke is an Equal Opportunity Employer. The University prohibits discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibits discrimination against all individuals based on their age, race, color, genetic information, religion, sex, sexual orientation, gender identity or expression and national origin. UNC Pembroke is a VEVRAA Federal Contractor and seeks priority referrals of protected veterans for our openings.