Job Details
Level: Experienced
Job Location: LA - Studio City, CA
Job Shift: Day
Job Category: CM - Communications
Description
SUMMARY
This is an incredibly exciting time to join Hallmark, as we evolve and expand our content and brand into new, innovative areas. As we grow, we're seeking someone who shares our passion for Hallmark—both our brand and the beloved content we create. A genuine love for Hallmark is a must, as you'll be an integral part of our journey into exciting new opportunities. The Publicity Manager will play a pivotal role in strategizing, executing, and managing publicity campaigns for series and movies in both the scripted and unscripted space. This role requires a dynamic individual who can leverage multiple earned media channels, including broadcast, print, online, and new media, to maximize visibility and impact.
The Publicity Manager will be deeply involved in all stages of production, working closely with executive producers, talent, and production company partners from pre-production through to post-launch. Collaboration is key, as this role interfaces with a wide range of internal partners, including content/programming, marketing, social media, and digital teams.
This role demands someone who can handle a significant workload with enthusiasm and is eager to learn and grow. The ideal candidate is not only highly organized but also brings a creative, proactive, problem-solving mindset to the table. They should be fully capable of contributing effectively both within and outside their specialty.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Strategize, execute, and manage publicity campaigns for Hallmark series and movies in both the scripted and unscripted genres.Utilize multiple earned media channels, including broadcast, print, online, and new media.Develop and manage positive relationships with the talent, producers, publicists, agents, managers, production staff, media, and executives.Collaborate with diverse teams, including content, marketing, social, and digital, to ensure cohesive campaign execution.Generate press materials, including announcement releases, bios, captions, talking points, loglines, pitch letters, and correspondence.Foster strong contacts with print, online, and electronic media.Secure stories, manage and staff interviews and events, compile and present comprehensive campaign coverage and analysis.Pitch ideas and create promotional opportunities for talent and content.Possess a strong understanding of and experience with social media.Participate in the awards campaign strategy and submission process for assigned shows.Qualifications
BASIC REQUIREMENTS
Strong written, verbal, and interpersonal communications skills required.5+ years relevant experience at network, streamer, studio.OTHER REQUIREMENTS
Positive attitude, energy, and a willingness to learn and improve.High initiative and motivation, with the ability to respond effectively under pressure while maintaining professionalism.Must be excited to work in a fast-paced environment while maintaining a professional attitude.A stellar collaborator with cross-functional teams.A proactive multi-tasker, with the ability to prioritize and meet numerous deadlines.Media savvy with an innate curiosity and voracious appetite for entertainment media.Flexibility to adapt to change, a creative thinker and problem solver, comfortable working in teams as well as independently.Ability to anticipate issues, proactively address them, and problem solve.Strong and professional communication skills, both spoken and written.Extremely organized with strong follow-through and time management skills.Excellent attention to detail and ability to juggle multiple projects and priorities.Established media contacts across consumer entertainment.Willing to travel domestically and internationally as needed.Ability to handle sensitive and confidential information appropriately.The salary range for this job is between $78,900- $105,100. Salary rate will take into consideration several factors including location.
Hallmark Media is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status. Principals only please.
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