Job Title: Salesforce Marketing Cloud Developer Location: New York City, New York re you passionate about creating seamless and engaging customer journeys? Join our team as a Salesforce Marketing Cloud Developer in New York City, where you'll leverage your technical expertise to design innovative marketing solutions. Roles and Responsibilities
- Collaborate with marketing teams to understand business requirements and deliver high-quality technical solutions.
- Develop custom email templates, AMPscript-based dynamic templates, and automation workflows in Marketing Cloud.
- Build and manage comprehensive 1:1 customer journeys using Journey Builder and Automation Studio.
- Integrate Salesforce Marketing Cloud with Salesforce CRM and other external applications using Marketing Cloud Connector.
- Monitor email deliverability, manage IP warming, and ensure compliance with best practices.
- Optimize marketing campaigns through data-driven insights and SQL-based queries in Data Extensions.
- Maintain and update marketing assets using Content Builder.
Skillset and Qualifications
- Experience: 6+ years in Salesforce technologies, with 4+ years as a Marketing Cloud administrator/developer.
- Hands-on experience in Automation Studio, Journey Builder, Email Studio, and AMPscript.
- Expertise in Marketing Cloud Integration with Salesforce and third-party applications.
- Proficient in HTML/CSS, SQL, JSON, XML, REST APIs, and JavaScript.
- Familiarity with email deliverability monitoring and reporting tools.
- Certifications: Salesforce Marketing Cloud Email Specialist, Marketing Cloud Consultant, or Marketing Cloud Developer (preferred).
- Strong organizational and project management skills with a proven ability to work in dynamic, cross-functional environments.