Havas Media Network North America, the Media Experience agency, is looking for a Specialist to join our SEO Team, part of our global community of 10,000 team members who are focused on using Meaningful Media to make a meaningful difference to brands, businesses, and people.
The role will primarily be to support the team in client management and tactical execution of SEO accounts.
- You will hold joint responsibility with your SEO manager in the performance, management, and analysis of client organic search accounts
- You are pivotal in providing data to help the team derive insight and achieve client success KPIs
- You will support advancing our organic research initiatives in partnership with creative and content teams
- You will collaborate with other media teams to ensure organic insights are integrated into all aspects of the media plan
- You will also learn on-the-job competencies in SEO, which will develop your skills/knowledge in performance marketing and the wider digital media space.
A DAY IN THE LIFE MIGHT LOOK LIKE:
General
- Support on and eventual ownership of day-to-day client relationships and communication
- Keyword research
- Auditing and monitoring of client websites/assets
- Use of SEO tools to perform competitor research, detect technical issues, and identify content opportunities
- Delivery of innovative ideas to drive organic traffic and engagement performance
- Support and development of organic strategy for clients
- Collaboration with paid media and content teams
Reporting & Research
- Creation of accurate reporting to account/client specifications and KPIs
- Monitoring and analysis of SEO data to detect red flags, drive optimization strategy, and effectively manage organic performance
- Ensuring client accounts are maintaining performance against targets/objectives
- Interpreting performance reporting data for clients on a regular basis
- Presenting performance updates to clients on a regular basis
- Conducting search behavior and competitive research to prepare insights for content and media teams
Other
- Partner day-to-day with colleagues to meet the needs of clients
What You'll Need/Skills
- Bachelor's or Master's degree in Marketing or Advertising
- 1+ years' experience in SEO
- Interest in and understanding of all aspects of digital media
- Writing skills
- Knowledge of/experience with MS Suite
- Experience with Screaming Frog, Brightedge, SEMRush, Google Analytics, and Google Search Console (or comparable SEO tools)
Who You Are
- Excited to grow your SEO knowledge and media experience
- Inquisitive
- Collaborative
- Detail-oriented
ABOUT HAVAS MEDIA NETWORK NORTH AMERICA
Havas Media Network North America is the Media Experience agency. We deliver this brand promise through our proprietary Mx System, where meaningful media helps build more meaningful brands. Our focus is on understanding the most Meaningful Media – the media channels, moments and brands that really move consumers to action, the media that is trusted, engaging, and influential will have the best chance of helping an advertiser reach an engaged audience.
Our global mission to make a meaningful difference starts at home – because we can't grow if our people can't grow. It's this simple but oftentimes overlooked insight that guides everything we do, from the decisions and investments made in our work for clients, to the inclusive programs that prioritize our people's needs and the needs of our community. Our Values are the basis of our decision-making at Havas Media Group —from the clients we seek to the talent we attract, to what we reward and recognize in our staff, to how we reinforce these values of Taking the Lead, Having a Voice, and Showing We Care on a daily basis.