Location: New York,NY, USA
New York, NYSearch Supervisor (hybrid)A rapidly growing NYC digital media agency is seeking a talented Paid Search Supervisor to join its team. The agency is located in Manhattan, and the position will spend three days a week in the office, agency side experience is required. This represents the opportunity to work on large national and global B2B accounts; previous B2B experience is preferred, but not required. This is a unique opportunity to advance your career in a specialized vertical as an agency-wide subject matter expert with a lot of growth ahead. The agency offers many unique benefits to their agency and has a very employee-centric culture with many examples of rapid promotion from within.ResponsibilitiesDirectly manage PPC efforts on key accounts, with primary responsibility for planning, strategy, execution, optimization, and end-to-end project managementCreate, manage, and optimize PPC campaigns on Google AdWords, Bing/Yahoo, Facebook, and other channels for key clientsOversee the work of junior team members reporting to this position and foster their professional growthWrite compelling headlines and descriptions for paid ads according to SEM best practices and in compliance with FDA regulations for pharmaceutical advertisingBuild and update keyword lists and ad copy, prepare regulatory submissions, and oversee their approval processManage bids and budgets, test and optimize keywords and creative; maintain forecasts and goal metric trackingCreate and implement tests to achieve actionable results and improve campaign performanceAnalyze and translate data from web analytics into actionable plans/recommendationsEnsure that the latest search/social innovations are applied and best practices are employedServe as subject matter expert in client calls and meetings#LI-BT1