Senior Associate, Connector Golin New York is looking for a Senior Associate, Connector to join Golin Health!Who We AreGolin is a progressive public relations agency with expertise ranging from brand-building and cutting- edge digital content, to corporate reputation, healthcare advocacy and measurement. Golin aligns earned-first, data-driven creative with the customer journey, to deliver maximum impact for clients and reach a profoundly diverse global market. Go All In is the agency's ethos and commitment to bravery over mediocrity.We Go All In, in everything we do. We're especially committed to Go All In for our people. We challenge our employees to be Courageously Happy, and have empowered them to do so by offering our LifeTime benefits program. Lifetime offers unlimited time off, enhanced family care, ridiculously good health and wellness benefits, and a monthly LifeTime stipend for the gym or hobbies. We really do want you to play as hard as you work!Ready to go all in with us?What You'll Do:
- Support day-to-day media relations and publicity responsibilities
- Partner with account teams to create engaging media campaigns that resonate with target audiences
- Research media to build strong media lists across client industry verticals
- Craft engaging media pitches, press releases, blog posts, messaging and other media materials that succinctly highlight client news
- Conduct outreach to build long-term media relationships with target media, industry analysts and online influencers
- Monitor for client and industry news, and analyze coverage to inform media trends and related strategy
- Work effectively in a team environment and collaborate with all members of the team
- Engage with clients and agency partners on a regular basis to create innovative programs that help shine a positive light on the client and brand, in addition to reaching new audiences who are receptive to our client's products or services
What You Have:
- A bachelor's degree
- 1-2 years of professional experience with an understanding of media relations
- Healthcare / Pharma experience
- Strong writing and media outreach skills are necessary. Not afraid of the 'cold call' to establish new relationships
- A passion for securing placements for the client and building relationships with anyone from a website editor to the most influential names at well-known business outlets
- Excellent communication, organizational and computer skills are a must, along with the ability meet deadlines, juggle multiple tasks, and handle a fast-paced environment
- Proficiency in Microsoft Office Suite, and media monitoring, tracking and reporting
- Well versed in AP style
Salary: $50,000-75,000Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate's skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations. Golin is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at ...@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.