Senior Director, Downstream – Global Strategic Marketing, Spine
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DescriptionJohnson & Johnson is currently seeking a Senior Director, Downstream – Global Strategic Marketing, Spine to join our team located Raynham, MA. At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at For more than 130 years, diversity, equity & inclusion (DEI) has been a part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Rooted in Our Credo, the values of DEI fuel our pursuit to create a healthier, more equitable world. Our diverse workforce and culture of belonging accelerate innovation to solve the world's most pressing healthcare challenges. We know that the success of our business – and our ability to deliver meaningful solutions – depends on how well we understand and meet the diverse needs of the communities we serve. Which is why we foster a culture of inclusion and belonging where all perspectives, abilities and experiences are valued and our people can reach their potential. At Johnson & Johnson, we all belong.The Senior Director drives global NPI launches, life cycle management of Focus and Legacy products, and orchestrates forecasting efforts; build pricing frameworks, design downstream strategy, lead integration with VELYS/ET omnichannel marketing campaigns, and own all income and cash flow targets, inclusive of inventory, for the global Spine businesses. Co-own revenue targets for US Sales organization. Lead talent development/management strategies for GSM organization.Key Responsibilities: Applying principles of Marketing, Launch Excellence, and LCM to drive sustainable growth in the short- to medium-term; allocating resources (inclusive of Comm Ed and Prof Ed) strategically to NPI, Focus, and Legacy products to ensure we are maximizing our product portfolio Leveraging above to develop innovative strategies and tactics that will enhance customer/account/patient value and accelerate growth of NPI and Focus productsProviding strong analytical support/leadership, through a cross-functional team, in the areas of forecast management (MAPE/BIAS), launch optimization metrics, capital and operating expense management (in partnership with the Marketing Ops & Analytics team), revenue, income (i.e. profitability) and inventory (i.e. cash flow) Drive strategy for external partnerships and their portfolio additions; develop framework for relationship management from senior to junior levelsCollaborating with regional marketing (e.g. EMEA and APAC), internal and external business partners, and VELYS Spine Marketing in the development of current and future brand/omnichannel strategiesSpending time with customers, domestic and global, to develop relationships, understand needs and translate into insights that drive Upstream strategiesDesigning clear, measurable, and objective talent development/management plans holding to direct report people leaders accountable for executing it; engaging business partners (e.g. Supply Chain, Regulatory, Finance, HEMA, Supply, etc.) to drive holistic development of team; build a robust talent pipeline program in coordination with other JJMT Orthopedic GSM programs Lead and evolve DE&I efforts (e.g. Women in Spine) through continued partnership with key global KOLs, societies, conferences, and new organizational partners to drive sustainable progress· Sit on Spine Platform Leadership Team· Develop and promote an inclusive culture and environment, which direct reports, business partners and customers feel safe, recognized and understood. Seek opportunities to further diversify the experiences and perspectives of the teams, while establish a tone of pragmatic optimism and positivity toward business challenges/opportunities.· Ensure senior JJMT Orthopedic leadership are aware of the key accomplishments by and opportunities for the business.QualificationsEducation: · BA/BS degree or equivalent required; Marketing, Sales, Customer Management, Biomechanical or Biomedical Engineering, and/or Business Administration degree preferred. · MBA preferred Experience and Skills: · A minimum of 10 years of business experience (including 5+ years in management) with previous experience in Sales, Marketing, Education, and/or Finance· A track record of leading initiatives to improve customer experiences, or to improve business outcomes· Proven strong collaboration skills to effectively partner with regional and global business partners · Demonstrated ability to build, test and gain support for strategies around nascent strategies/technologies· A strong understanding of P&L, balance sheet and cash flow management to ensure that the business can invest in strategic areas · A strong ability to connect portfolio strategy to greater ROI· A strong understanding of the sales cycles for capital equipment and digital assets · Experience in building/shaping technology strategies in product and sales education/training· A strong grasp of the business processes involved in operating in the medical devices, robotics and/or digital space · Demonstrated ability to lead a team to high performance through development, motivation and management of goals and priorities· Ability to communicate effectively to senior leaders, to provide strategic and organizational implications of issues or decisions, to facilitate informed decisions· Proven ability to review data sets and discern trends, anomalies, and opportunities for improvements in customer transactional experiences· Creative thinking and strong customer centric problem-solving skills· Strong presentation skills and ability to influence others· Ability to establish and maintain credibility as a knowledgeable business partner across the business· Ability to lead within a matrix organization and to adapt to a rapidly changing environment· Familiarity with the Spine industry· Experience in building effective customer-centric teamsJob Field: Strategic MarketingOrganization: Medical Device Business Services, Inc (6029)