Position SummaryThe Senior Marketing Coordinator is responsible for developing and implementing marketing and advertising campaigns; tracking sales data; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases; and preparing reports. This role requires a blend of creativity and analytical ability to assess marketing campaigns performance and market trends.
What will your job entail?Responsibilities: - Create and implement strategic marketing plans that align with business goals.
- Oversee the production of all promotional materials and marketing campaigns. Review and approve marketing material, from website banners to hard copy brochures and case studies.
- Conduct market research to identify opportunities for promotion and growth. Validate and report on the effectiveness of marketing campaigns using KPIs.
- Track sales data to evaluate the efficiency and effectiveness of marketing campaigns and strategies.
- Plan and manage meetings and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists.
- Develop and manage marketing budgets and coordinate with the finance team to ensure efficient use of resources.
- Maintain relationships with third-party vendors and ensure that all marketing activities are compliant with industry rules and regulations.
- Collaborate with internal teams such as product, sales, and customer service to ensure brand consistency.
- Coordinate the creation and delivery of press releases, advertisements, and other marketing materials.
- Maintain databases of customer information for future marketing campaigns and reports.
Work Experience & Education: - Bachelor's degree in Marketing, Business Administration or a related field with 1-2 years of related experience.
Licenses & Certifications: - Certified in Digital Marketing or Certification in Project Management is preferred.
Technical/Functional Skills: - Insurance Industry Knowledge
Behavioral Skills: Ryan Specialty is an Equal Opportunity Employer. We are committed to building and sustaining a diverse workforce throughout the organization. Our vision is an inclusive and equitable workplace where all employees are valued for and evaluated on their performance and contributions. Differences in race, creed, color, religious beliefs, physical or mental capabilities, gender identity or expression, sexual orientation, and many other characteristics bring together varied perspectives and add value to the service we provide our clients, trading partners, and communities. This policy extends to all aspects of our employment practices, including but not limited to, recruiting, hiring, discipline, firing, promoting, transferring, compensation, benefits, training, leaves of absence, and other terms, conditions, and benefits of employment.
How We Support Our Teammates Ryan Specialty seeks to offer our employees a comprehensive and best-in-class benefits package that helps them - and their family members - achieve their physical, financial, and emotional well-being goals. In addition to paid time off for company holidays, vacation, sick and personal days, Ryan offers paid parental leave, mental health services and more.The target hourly rate range for this position is $22.25 - $24.00 per hour.The wage range for this role considers many factors, such as training, transferable skills, work experience, licensure and certification, business needs, and market demands. The pay range is subject to change and may be modified in the future. Full-time roles are eligible for bonuses and benefits. For additional information on Ryan Specialty Total Rewards, visit our website We provide individuals with disabilities reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment in accordance with applicable law. Please contact us to request an accommodation at ...@Ryansg.com The above is intended to describe this job's general requirements. It is not to be construed as an exhaustive statement of duties, responsibilities, or physical requirements. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.