Location: all cities,MA, USA
KORE Wireless is the leading IoT Connectivity Provider and MVNO in the world, with an unparalleled breadth of offerings and ability to serve small and large customers around the world. As the IoT landscape is rapidly evolving into software-driven and cloud-native services and solutions, we are seeking an experienced Senior Product Marketing Manager to help us bring this innovation to market and articulate why the old ways are no longer good enough.
In this impactful role you will be responsible for all aspects of modern product marketing, including but not limited to: sales enablement; win-loss analysis; competitive intelligence; product launches. You will craft compelling narratives that resonate with our target audiences, and you will work closely with cross-functional teams across different regions of the world to ensure our products' success in the global marketplace.
The ideal candidate brings an understanding of the IoT market, from hardware and connectivity to enterprise software and cloud architectures and has a proven track record of working in a highly technical and international environment. If you are passionate about IoT and have a track record of driving product success in IoT technology and solutions companies, we would love to hear from you.
ESSENTIAL FUNCTIONS
* Conduct market research and competitive analysis to identify trends, opportunities, and challenges in the IoT space and communicate them regularly to Sales, Product Management, and Leadership
* Support our global sellers with tools, materials, and training to effectively position and sell our products
* Build and maintain use case-driven sales playbooks
* Perform win/loss analysis, either independently, or in collaboration with a dedicated external agency
* Create compelling content (e.g., sales collateral, product videos / demos, website messaging, blog posts) that articulates the value proposition and benefits of our products to various market segments.
* Independently plan and manage product launches and marketing campaigns, measuring their success and adjusting strategies as necessary.
* Engage with customers, partners, and analysts to gather feedback and insights that inform product and marketing strategies.
QUALIFICATIONS
* Bachelor's degree in Marketing, Business, or a related technical field; MBA preferred.
* 5-7 years of product marketing experience in the technology or telecommunications industry, with a focus on IoT solutions preferred.
* Good understanding of the IoT ecosystem, including technologies, platforms, and regulatory considerations preferred.
* Exceptional communication and storytelling skills, with the ability to translate complex technical concepts into clear, compelling narratives.
* Experience conducting market research and competitive analysis to guide strategic decisions.
* Demonstrated ability to work collaboratively across functions and lead through initiative and influence.
* Agile and adaptive to changing market dynamics, with a positive and innovative mindset.
* Comfortable in a fast-paced, results-oriented environment.
KORE VALUES - IoTERS
* I - Innovation
* o - One Team
* T - Trust & Integrity
* E - Equality & Diversity
* R - Results Focused
* S - Supportive & Collaborative
KORE COMPETENCIES
* A humble communicator with authority
* A determined collaborator with an open mind
* A curious explorer with disciplined focus
* A technical intellect with a commercial instinct
* A hands-on doer with a mindset for growth
OTHER DUTIES
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
WORKING CONDITIONS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to remain stationary; move; lift, push, pull and/or move up to 15 pounds. The employee must regularly sit; use hands to finger, handle, or feel; reach with hands and arms; communicate. Specific vision abilities required by this job include close vision.
KORE Wireless Group, Inc., is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of any kind. KORE is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at KORE are based on business needs, job requirements and individual qualifications, without regard to race, color, religion, or belief, national, social, or ethnic origin, sex (including pregnancy), age physical, mental or sensory disability, HIV Status, sexual orientation, gender identify and/or expression, marital, civil union, or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. KORE will not tolerate discrimination or harassment based on any of these characteristics.