Who We Are: Founded in 2014, Studio McGee, Inc. is one of the fastest growing home design brands in America. Our journey began with a thriving interiors business that focused on approachable, yet aspirational design. By leveraging the power of digital communities, we were able to expand our footprint in the interior design industry through an unconventional approach that connected us with our consumers. We continued to carry that forward-thinking attitude into the launch of our retail business, McGee & Co., which anchors the operational and revenue growth of our company. Our licensing partnerships allow us to further expand our design voice beyond our own collection. From a multi-year partnership with Target to an Emmy-nominated Netflix Series and a NY Times Best-Selling book, Studio McGee's passion is to empower people to design with an approachability that enhances their daily life and elevates their every day. Whether following us on social media or becoming part of our company, we invite you to join us on our mission to Make Life Beautiful. Overview: Studio McGee is seeking an experienced creative and strategic Senior YouTube Content Producer to concept and produce engaging content for our social media platforms, most notably YouTube under the direction of the Social Media Director. This role focuses on concepting and producing content for YouTube in the form of long-form webisodes, aligning with our brand ethos and driving engagement and growth. Key Responsibilities:
- Ideate, produce, and direct longform video content for Studio McGee and McGee & Co.'s organic social accounts, with a primary focus on YouTube.
- Develop and direct video content that drives engagement and growth, aligning with the brand ethos of Studio McGee and McGee & Co.
- Comfortable and confident in directing talent on set.
- Use and create on social media daily, making relevant content across all platforms with extraordinary skills in producing, design, video editing, or social media copywriting.
- Work closely with Creative Director on concepting larger video campaigns for seasonal collections or brand initiatives.
- Show proficiency in a video editing platform and eagerness to learn and evolve with other efficient and effective ways to create social-first content, including mobile creator apps and in-app editing (e.g., Instagram Story creation, TikTok editing).
Initiatives and Objectives:
- Ideate reactively and proactively to identify trends and utilize best practices to execute high-performing content.
- Support all pillars of Studio McGee, Inc. and McGee & Co. in an organized and efficient manner.
- Develop unique content themes that align with Studio McGee's Signature Aesthetic and establish McGee & Co. as a trusted authority in the design industry.
- Incorporate more real-time, underproduced content.
- Identify and implement monetization strategies across all social media channels, establishing brands as social shopping destinations.
Qualifications:
- Proven experience concepting and directing video content.
- Ability to direct talent on set.
- Strong copywriting skills needed.
- Strong video editing skills and a passion for creating engaging video content.
- Excellent understanding of social media trends and platform-specific best practices.
- Experience with brand management and aligning content with brand ethos.
- Ability to think creatively and experiment with new content ideas.
- Strong analytical skills and the ability to make data-driven decisions.
- Videography or design education OR equivalent relevant experience; all applicants will be asked to provide recent content examples from social media accounts.
- Curious, responsible, accountable, and deeply passionate about personal interests and hobbies.
- Kind, compassionate, and empathetic, valuing collaboration across departments.
Benefits:
- Medical
- Dental
- Vision
- Open PTO
- 401k
- Quarterly Bonuses
Job Type: Full-Time McGee is proud to be an equal opportunity employer - we see the beauty of celebrating our teams' differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. Together we Make Life Beautiful.