Social Creative Director, Copy
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Who Are We? T&Pm is one of the world's leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end-to-end marketing solution. Backed by WPP and GroupM and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollars in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&Pm is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients. We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients' marketing departments, we deliver '&mplified Creativity' to solve their business and brand challenges seamlessly, creatively and efficiently. Ultimately of course, we are our people. They're the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers. That's why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be. The Role We are looking for a Social Creative Director, Copy who can write effectively for social, whether that's Insta stories, Facebook captions or YouTube shorts. You'll be able to cut through and engage with the target audience through different social channels, and adapt your writing for the medium, whether it's a caption, tagline, comment, product description or video script You'll be able to take a brief and generate ideas, with the view of driving engagement, reach and views at the front of your mind. You'll be able to take feedback and data analysis to inform your writing, and constantly be interested in developing your copy to stay on top of trends in the social space. We're looking for: -Excellent writing skills, to start! -Ability to interpret a brief and develop creative concepts -Always up to date on social trends and patterns. -Highly engaged in new and upcoming platforms. -Ability to take feedback from clients and stakeholders and amend or redevelop copy -Strong communication skills - written and verbal -Quick to immerse and familiarize yourself with a brand, their aims and their target audience -Proofreading skills to check spelling and grammar -A collaborative team player -Proactivity and ability to work autonomously -An interest in the developing trends and innovations for advertising and creative copy The pay range for this role is $125,000-$135,000 . Individual compensation will be commensurate with the candidate's experience and local cost of labor. Salary is subject to change based on factors such as geographic location and cost of living in location of hire. Applicants must be legally authorized to work in the United States T&Pm embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together. Department Creative Locations New York Remote status Hybrid Remote Employment type Full-time