Job Duties:
- Seeking a dynamic and collaborative Social Media & PR Assistant to join our Growth Marketing Department
- Social Media:
- Review monthly social media metrics and reports for accuracy.
- Provide first-pass reviews for monthly content calendars.
- Engage with all social media content daily for each brandsiness unit (BU) through likes, shares, comments, and encouraging others to do the same.
- Manage community interactions for each brand, including organizing direct messages (archiving, deleting, blocking/reporting spam).
- Assist with updating Product Offering Document (POD) sheets
- Public Relations (PR):
- Review PR placements received from the agency.
- Keep PR strategists informed of new placements
- Manage the PR placement library, including maintaining Masthead documents and PDFs.
- Track all backlinks generated from PR efforts.
- Project Management & Client Service:
- Assist with onboarding and ongoing communication with strategists and client points of contact for smaller Brands.
- Manage tasks needed by smaller Brands after the individual is established and comfortable.
- Assist with other relevant tasks
- Undertake introductory baseline tasks to support PR responsibilities, demonstrating the value of our PR strategy.
Qualifications :
- Bachelor's degree in marketing, Communications, or a related field.
- Strong attention to detail and organizational skills.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Proficiency in Microsoft Office Suite.
Preferred Qualifications:
- 2+ years of experience managing social media platforms and working with corporate clients.
- Experience with PR and media relations.
- Knowledge of social media analytics tools.