Location: Elk Grove Village,IL, USA
Hi,Position 1:Title: Senior Manager; DMP/Marketing ScienceLocation: Chicago, ILDuration: 2-3 month contract with possible extensions or conversionRate: $OpenQualifying Criteria:Core DMP strategy/discovery project (Salesforce)Determine use cases, capabilities, data and integrations neededDefine future Salesforce DMP requirements, priorities and roadmapCreate initial operating model discovery and ideationRequirements:Bachelor's Degree required preferably in Business Administration, Interactive Marketing, Strategic Marketing, Product Development, or Information Management7+ years of relevant experience with digital channels and data driven marketing including demonstrable expertise with marketing technologies, campaign management systems, conversion rate optimization platforms, ad serving platforms, web analytics systems and data management platformsExpertise with Salesforce DMP is the focus (formerly called Krux)A secondary option would be experience with Adobe Audience Manager or Oracle Bluekai, or NeustarB2B experience will be a nice plusNot a customer facing role, but strong communication skills are desiredFlexible with travel when necessary (not a week-week occurrence)Position 2:Title: Senior Manager; Marketing ScienceLocation: Chicago, ILDuration: 2-3 month contract with possible extensions or conversionRate: $OpenQualifying Criteria:Core marketing strategy/discovery projectAssess and evaluate the marketing technology stack and operational processes to identify opportunities that will enhance customer communication strategies, increase speed to market, and create operational efficiencies. This includes:Technologies that enable personalization:§ Dynamic Creative Testing § Decision Management § Content Management § Digital ID Management § Campaign Management § Data Management Platform (DMP) § Personalization Reporting & InsightsPlatforms to use for site personalization and combination of platforms that work best together to drive toward objectivesProcess maps that drive operational efficiencies – getting campaigns into marketProvide a series of documented recommendations, which are specific and applicable to short-term and long-term goalsRequirements:Bachelor's Degree required preferably in Business Administration, Interactive Marketing, Strategic Marketing, Product Development, or Information Management7+ years of relevant experience with digital channels and data driven marketing including demonstrable expertise with marketing technologies, campaign management systems, conversion rate optimization platforms, ad serving platforms, web analytics systems and data management platformsPassionate about marketing with an obsession for getting under the skin of a business (the numbers) and understanding how it works and makes moneyConsulting and activation experience with marketing technology vendors such as Google, Adobe, Oracle, Salesforce, IBM, and MicrosoftExperience in data driven campaign development and optimization, including but not limited to: digital design/user experience, display marketing campaigns, search (SEO and SEM), social media, mobile applications, content management, and digital analytics.Previous B2C or EBusiness experience will be a huge plusFlexible with travel when necessary (not a week-week occurrence)Note: If interested please send your updated resume and include your rate requirement along with your contact details with a suitable time when we can reach you. If you know of anyone in your sphere of contacts, who would be a perfect match for this job then, we would appreciate if you can forward this posting to them with a copy to us.We look forward to hearing from you at the earliest!Ajith Kumar |Sourcing ExpertTWO95 International Inc,( (+1) 856 ### #### Ext 1244* ...@two95intl.com ( N Kings Hwy, Suite #200 Cherry Hill ,NJ 08034.