Location: Columbus,OH, USA
DATE: Aug 31, 2024
CITY: Columbus
BRAND: DSW
REQ #: 145643
LOCATION NAME: Home Office, Columbus
DEPARTMENT: Marketing
General Summary:The Senior Marketing Channel Analyst is dedicated to helping optimize DSW's paid acquisition and advertising spend. This role will lead the build-out of acquisition analytics systems while leveraging colleagues and resources across Marketing and the Analytics Center of Excellence. The senior analyst will conduct analytics across various channels including shop, search, affiliates, retargeting, social, streaming, linear, video, audio, and direct mail.
Reports to: Director, Marketing Analytics
Essential Duties and Responsibilities:
Required Skills:
Competencies:SETTING GOALS – Creates and follows effective plans. Anticipates risks, creates contingency plans. Aligns plans with goals. Allocates adequate resources. Accepts and supports change. Willing to take risks and suggests new ideas, approaches. Takes initiative. Seeks out learning activities.
WORKING WITH OTHERS – Clearly articulates own and others' goals. Promotes a team atmosphere by demonstrating humility and respect. Builds effective relationships, relates well to others. Delivers and responds to feedback in a constructive manner. Considers multiple perspectives. Handles conflict, pressure, uncertainty and adapts independently. Meets commitments. Dedicated to working with business partners on their expectations.
GETTING RESULTS – Personally accountable for work performance targets and achieving results. Prioritizes well. Anticipates and handles obstacles effectively. Makes good, timely decisions. Can simplify and process complex problems. Understands underlying issues and addresses root causes. Meets deadlines, works until finished.
Minimum Experience:• 5+ years experience across analytics and related areas at a similar ecommerce and retail business on similar acquisition channels.
Minimum Education:• Bachelor's degree required or relevant work experience.
Why Choose A Career with Designer Brands?Empowering associates and building strong teams poised to disrupt the retail and footwear landscape through positive change is at the core of who we are at Designer Brands.
Designer Brands Inc. is one of North America's largest designers, producers and retailers of footwear and accessories.
We learned of a fake job offer scam where individuals are using a company's name and branding to create emails and websites designed to trick individuals into providing personal information because they think they are applying for a job directly with the company. To combat this, companies are listing their legitimate hiring sites and communication methods. Our valid email addresses end in @dswinc.com, @designerbrands.com and @camutogroup.com. If you want to verify a Designer Brands' related hiring request, please send a message to ...@hr.designerbrands.com.
Nearest Major Market: ColumbusJob Segment: Channel Marketing, Data Warehouse, Advertising, SQL, Database, Marketing, Technology
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