Sr. Product Marketing Manager , NA Category Marketing
: Job Details :


Sr. Product Marketing Manager , NA Category Marketing

Amazon

Location: New York,NY, USA

Date: 2024-12-02T18:23:09Z

Job Description:

Sr. Product Marketing Manager, NA Category MarketingJob Summary Amazon is seeking a customer-obsessed marketer with a passion for the innovative world of social media. The ideal candidate is someone who thrives in ownership of and building marketing strategies for our GenZ customers with the right products at the right time and creating visual stories that are compelling to our customers' lifestyles.Key Responsibilities Plan, manage and execute a social media vision to drive brand discovery and customer engagement via social media channels and team partnerships (i.e. influencers, cross-site events) for our GenZ customers.Maintain deep understanding of social media metrics and data analysis and ownership of data touchpoints.Manage external agencies and oversee campaign strategy, leading creative ideation to deliver innovative, best-in-class campaigns for customers while meeting channel growth goals.Contribute and present strategy, learnings, and recommendations to senior leadership via meetings and document writing.Utilize team KPIs to develop social media strategy to drive results toward our business goals over short and long-term that are reported to senior leadership.Provide thought leadership and guidance for social media best practices such as content publishing guidelines, KPI benchmarks, and channel growth strategies.Qualifications Proven experience and demonstrated innovation in social media campaign strategy development within an e-commerce retail environment.Proven experience in developing innovative, engaging content across social platforms, specifically on TikTok, SnapChat, and Instagram.A tenacious self-starter who can serve as a strong advocate for our customer and our business.Possess exceptional social media marketing and project management skills.Capable of handling multiple projects at once amidst rapidly-changing priorities and comfortable dealing with ambiguity.Ability to be successful both as an individual contributor and in a team environment, and also will be able to perform at both strategic and tactical levels.Ability to manage a wide range of responsibilities, thrive on solving challenging problems, and not afraid to challenge the status quo.Estimated Salary $20 to $28 per hour based on qualifications#J-18808-Ljbffr

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