US Marketing Lead
: Job Details :


US Marketing Lead

Macrobond

Location: New York,NY, USA

Date: 2024-11-12T01:15:50Z

Job Description:

US Marketing Lead New York About your role Macrobond is looking for a US Marketing Lead to join the Macrobond Global Marketing team. You will play a key role supporting the Marketing team and the growing business. This is an exciting opportunity to join Macrobond as we accelerate our growth and build strong foundations across our company What will you be doing? Your responsibilities will include developing and executing product marketing strategies aligned with Macrobond's company objectives and the broader marketing strategy. Collaborating with cross functional teams to drive product success through effective positioning, messaging and go -to- market strategies. You will work in partnership with your marketing team colleagues and external consultants to create high-quality sales enablement materials, including case studies, presentations, product based video content, collaborating and engaging with customers to create customer stories and facilitate webinars and conference sessions. You will be a key member in the team to lead the implementation of go-to-market plans for new product launches and feature releases. Whilst also collaborating with our sales teams and sales enablement colleagues to formulate and execute sales training programs. What will you need to do it?

  • At least 3-5 years of institutional marketing experience in product marketing ideally from investment management or the broader financial services industry
  • Ideally at least 3+ years marketing campaign experience, hands-on experience in developing high-quality marketing collaterals for B2B SaaS scale-up tech companies
  • Ideally working across multiple markets and the required channels (LinkedIn, web, paid search, and digital advertising).
  • Ability to work independently and effectively lead/deliver through-the-funnel campaigns.
  • Bachelor's degree or higher in exact sciences / marketing / business
  • Availability to work from the office 3 days per week.
What you will bring?
  • Strategic thinking - ability to transform technological features and capabilities into a clear and appealing business proposition
  • Self-starter, team player, and able to work in a fast-paced environment
  • Creative storyteller - ability to create succinct, relevant, innovative and clear ways of communicating, blending both written and visual storytelling to effectively deliver a message.
  • Ability to be both solution centric and very hands-on
  • Ability to take ownership of and manage projects, from planning through to delivery, both independently and within a small team.
  • Working in a fast-paced dynamic environment, driving key initiatives and managing workflows on simultaneous projects
What's in it for you?
  • Competitive salary
  • 20 days holiday per annum (Plus 2 Macrobond days to use for volunteering)
  • Private medical insurance, Aetna PPO plan
  • Life Insurance
  • Various physical / mental health and lifestyle benefits
A bit about us Macrobond is a leading provider of global economic and financial data and technology for investment professionals. Our customers include over 900 firms spanning the buyside, sellside, corporate and academic sectors. Our platform, rich in intellectual property and supported by a rapidly expanding global team, ensures we remain at the forefront of our industry. With the backing of Francisco Partners, a prominent global tech investment firm, we operate as a truly international company. Our headquarters are in Malmö, Sweden, and we have key offices in Gothenburg, London, Poland, Lisbon, Hong Kong, and New York What we care about Diversity is a foundational value at Macrobond. By joining us, you will be part of a culture that champions diversity, equity, and inclusion at every level. We continually strive to create a company where people of different backgrounds and identities feel valued and where their ideas and contributions can thrive. Together we are Macrobond.
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