VP, Communications Planning: Architect Award-Winning Healthcare Campaigns
Do you live and breathe consumer insights? Are you a strategic visionary with a passion for crafting communications plans that inspire action and deliver impactful results?
CMI Media Group, the industry leader in healthcare marketing, seeks a dynamic and collaborative VP, Communications Planning to lead our team in crafting groundbreaking campaigns that make a difference in people's lives.
In this role, you will:
- Lead with Vision: Guide and inspire a team of talented planners, fostering a collaborative environment where innovative thinking thrives.
- Uncover What Matters: Be the voice of the consumer, leveraging deep insights into their behaviors, motivations, and decision journeys to develop winning strategies.
- Build the Blueprint: Craft compelling narratives and strategic frameworks that provide a clear roadmap for media planning and execution, ensuring every touchpoint connects back to the core brand story.
- Champion Collaboration: Partner seamlessly with internal teams (media planning, research, account management) and external partners to bring your vision to life.
- Elevate Our Thinking: Challenge conventional approaches, embrace new ideas, and continuously push the boundaries of healthcare communications planning.
What You Bring to the Table:
- 10+ years of experience in communications planning, media strategy, account planning, brand planning, or a related field, with a strong understanding of the healthcare marketing landscape.
- Proven ability to lead and inspire high-performing teams, fostering a culture of open communication, collaboration, and growth.
- A passion for uncovering consumer insights and translating them into actionable communication strategies.
- Excellent communication and presentation skills – you can clearly articulate complex ideas and inspire action.
- A collaborative spirit and a can-do attitude, thriving in a fast-paced environment.
Why CMI Media Group?
- Make a Difference: Contribute to meaningful healthcare campaigns that improve lives.
- Lead with Purpose: Guide a talented team and shape the future of healthcare communications.
- Thrive in a Collaborative Culture: Join a supportive and diverse environment that values innovation and growth.
- Excellent Benefits: Competitive compensation, comprehensive benefits, and opportunities for professional development.
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