Location: New York,NY, USA
Vice President of Digital Advertising
About the Company
Join a premier media company recognized for its influential print, digital, and video brands. We have a rich legacy and are dedicated to delivering quality content across various platforms.
Industry Internet
Type Privately Held
Founded 1909
Employees 5001-10,000
Key Areas
About the Role
We are looking for a dynamic Vice President of Digital Advertising to spearhead the strategic growth of our paid media initiatives. This is an exciting opportunity for an experienced leader to influence consumer acquisition and revenue generation across diverse digital channels, including subscription services, e-commerce, and box continuity businesses.
The ideal candidate will hold a Bachelor's degree in a related field, with an MBA or advanced degree highly desirable. You should possess a robust history of crafting and executing effective paid media strategies, excellent presentation skills, and familiarity with affiliate marketing, e-commerce, and subscription models. A minimum of 10 years in digital marketing with at least 5 years in a leadership role is expected.
The Vice President will be instrumental in building and refining paid digital strategies, setting ambitious revenue goals, and leading a team of paid media specialists. A strong background in performance media buying, expertise in diverse advertising formats, and analytical prowess are critical for this role. Collaboration with senior leadership and various internal teams, including marketing, audience development, and analytics, will be essential to align our paid media endeavors with overarching consumer business objectives.
Hiring Manager Title SVP Consumer Growth and Product Marketing, SVP Global Consumer Revenue, SVP Commerce, Global VP Data Products, and VP Data Solutions, Engineering, and VP, Audience Strategy
Travel Requirement Less than 10%
Function Marketing