Location: all cities,AK, USA
This position is virtual/remote which means the work can be completed from anywhere is the United States except Hawaii or United States Territories.RESPONSIBILITIES: Website presence evaluation: Develop an understanding of how current and potential customers perceive our web presence. Evaluate perception and performance to recommend and implement meaningful updates to drive improvements that align with key business goals.User Experience (UX): Evaluate information architecture, layout, visual design, and functionality, analyze performance and provide recommendations for enhancements. Collaborate with designers and developers to test and enhance the overall user experience, ensuring that websites are intuitive and meet user needs.Development management: Lead and oversee relationships with the front-end and back-end developers of our websites, ensuring that they are visually appealing, user-friendly, and aligned with brand standards.Adobe Experience Manager (AEM): Leverage your expertise in AEM to manage and maintain the content and functionality of our websites, including content updates, templates, and assets.Collaboration: Work closely with digital content creators, creative teams, IT, and other key stakeholders to implement website changes, enhancements, and optimizations.Content Updates: Coordinate and execute timely content updates, product launches, promotions, and other digital initiatives that impact the B2B customer experience.Quality Assurance: Conduct thorough testing and quality assurance to ensure that all website elements, including forms, links, and multimedia, are functional and error-free.Performance Monitoring: Monitor website performance metrics, such as page load times and user engagement, and take actions to optimize performance.SEO Optimization: Implement SEO best practices to improve search engine visibility and drive organic traffic to our websites.Security: Stay informed about web security best practices and ensure that the websites are protected against security vulnerabilities.Emerging Trends: Stay up-to-date with industry trends and emerging ad technologies and best practices to identify new opportunities for growth and innovation.Other duties as assigned by managerSUPERVISION:N/ARELATIONSHIPSInternal: Collaborate with cross-functional teams, including content creators, designers, IT, and other business owners to ensure alignment on marketing objectives and campaigns.External: Work with external agencies to manage all back-end development updates.WORK ENVIRONMENT (Select one)Remote: This role is fully remote, and the associate is expected to perform assigned responsibilities from a home-based environment.MINIMUM QUALIFICATIONS 5 years of experience in marketing, web operations, UX/UI design, front-end development, or a related role.Proficiency in Adobe Experience Manager (AEM) is highly preferred.Strong knowledge of web development technologies, HTML, CSS, JavaScript, and responsive design.Knowledge of UX/UI best practices including tracking, measurement, and testing platforms and tools.Excellent project management and collaboration skills to work effectively with cross-functional teams.Understanding of B2B digital marketing principles and best practices.Knowledge of web analytics tools (e.g., Google Analytics) and SEO concepts.EDUCATIONBachelor's degree in Marketing, Business, or a related field.CERTIFICATIONS/TRAININGAdobe Experience Manager certification is a plusLICENSESN/APREFERRED QUALIFICATIONSKnowledge of HTML, CSS, or other coding languages is a plus.Experience with UX tools (Google Optimize, Optimizely, Hot Jar, Usertesting.com, etc.) is a plus.PHYSICAL QUALIFICATIONSStandard required physical activities including length of time performing each activity.The following information is provided in accordance with certain state and local laws. Compensation depends on experience, geographic locations, and other factors permitted by law. In California, the expected compensation for this role is between $90,000 and $120,000. In Connecticut, the expected compensation for this role is between $94,700 and $126,300. In Colorado, the expected compensation for this role is between $80,300 and $107,100.In Maryland, the expected compensation for this role is between $85,100 and $113,400. In Minnesota, the expected compensation for this role is between $80,300 and $107,100.In New York, the expected compensation for this role is between $94,700 and $126,300. In Rhode Island, the expected compensation for this role is between $85,100 and $113,400. In Washington, the expected compensation for this role is between $90,000 and $120,000. This role is also eligible for annual incentive plan bonus. Benefits for this role include health insurance, pre-tax spending accounts, retirement benefits, paid time off, short-term and long-term disability, employee stock purchase plan, and life insurance. To review available benefits, please click here: